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Inspire

Brand
Tailoring promotion of the female game to increase fan engagement
Key priorities
- Develop and implement a distinct brand to increase fan engagement and wider support of the female game
- Promote public brand ambassadors who champion the female game in the media, schools, communities and our local leagues and clubs
Key stakeholders
- regional and remote stakeholders
- Clubs
- Local leagues
- Corporate brand ambassadors
Our People
Fostering equity by supporting females into leadership and governance roles
Key priorities
- Create sustainable pathways for females in leadership and decision making positions within the game
- Review board governance and eligibility requirements across local leagues and clubs to encourage females in leadership positions
Key stakeholders
- ClubsÂ
- Local leagues
- Regional and remote stakeholders
- Australian Rugby League Commission
- National Rugby League