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Partnering with like-minded organisations that actively promote growth in the female game

Key priorities

  • To increase the overall audience of the female game across our owned channels by partnering with broadcast and digital commercial partners
  • To increase revenue from our owned female commercial assets and opportunities
  • Partnering with like-minded organsations that share our passion for supporting females in sport and the growth of the game

Key stakeholders

  • Commercial partners
  • NRL clubs
  • Broadcasters
  • Intrust Super Cup clubs 
  • Media industry
  • Government bodies
  • Australian Rugby League Commission
  • National Rugby League
  • Correspondents Network

Participation and pathways

Creating a sustainable pathway for female players, coaches and match officials from community to the elite level

  • Provide clear information to communicate the female participation pathway at all levels
  • Identify current gaps in female rugby league pathways to create sustainable opportunities in Queensland
  • Promote contact and non-contact game options to attract female participation

Key stakeholders

  • Players
  • Local and State Government
  • Match officials
  • Queensland Academy of Sports
  • Coaches
  • Regionally remote stakeholders
  • Clubs 
  • Technology partners
  • Local leagues
  • Non-contact sporting bodies
  • Schooles